Greenstar Social Marketing (GSM) improves reproductive health, maternal & child care, and TB control across 170+ districts. Through Sabz Sitara Clinics and 58,000+ pharmacies, we empower communities.
Founded
Districts Covered
Partner Pharmacies
Retail Outlets
Greenstar Social Marketing (GSM) Pakistan was established in 1991 as the country’s largest private-sector social marketing enterprise. Our mission is to improve reproductive health and family planning outcomes, especially for underserved populations. With an extensive network of Sabz Sitara Clinics, trained Sitara Bajis (community health workers), and partnerships with thousands of pharmacies, we deliver life-saving interventions across all provinces.
Vision: A healthy Pakistan where every individual has access to quality reproductive health, family planning, and primary healthcare services.
Mission: To empower communities by providing affordable, high-impact health products and services through innovative social marketing, behavioral change, and sustainable partnerships.
Reaching millions with essential care — from family planning to TB control.
Access to modern contraceptives, couple counseling, and awareness programs. Market leader with Sathi brand (~70% share).
Reducing maternal/infant mortality, 24/7 basic emergency obstetric care, child nutrition initiatives.
TB screening, treatment support and awareness programs aimed at reducing Pakistan's TB burden.
📞 0800-11171 (Free) — Confidential health guidance, referrals to nearby clinics.
Trained community health workers delivering doorstep family planning & reproductive health services.
Dedicated clinics providing quality primary healthcare, contraception, and maternal services.
Distributed through 58,000+ pharmacies & 150K+ retail outlets nationwide.
Call 0800-11171 (Toll-Free)
Confidential, expert advice on family planning, maternal health, TB, and clinic referrals.
Call Now — FreeGreenstar’s identity is synonymous with trust and community well-being. Sabz Sitara branding often pairs deep green with white and yellow accents to represent hope and vitality.
Head Office:
Greenstar Social Marketing
Pakistan, Islamabad / Karachi (major hubs). Operations extend to
170+ districts covering urban and rural communities.
Key Presence:
Punjab · Sindh · Khyber
Pakhtunkhwa · Balochistan · Azad Kashmir · Gilgit-Baltistan
Join our network of 58,000+ pharmacies and retailers to serve communities with essential health products.
